Thousand Oaks, California (October 8, 2009) – Sideshow Collectibles and Twentieth Century Fox are teaming up for a new line of product for the upcoming Fox film James Cameron’s “Avatar.” Sideshow, a world leader in the manufacturing of licensed and proprietary product, will produce Statues, Maquettes, Life-Size Busts and Dioramas, the first of which was recently unveiled at the San Diego Comic-Con International. The action adventure film is written and directed by “Titanic” director, James Cameron and slated for release December 18th.

“The premium quality of Sideshow’s collectibles and their exemplary track record with movie licensing in the past makes them an ideal partner for ‘Avatar’,” said Lora Cohn, Vice President of Fox Licensing. “The first reveal at San Diego Comic-Con had fans eagerly wanting more, and we can’t wait to unveil the entire line.”

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About ‘AVATAR’

The director of ‘Titanic’ takes us to a spectacular new world beyond our imagination, where a reluctant hero embarks on a journey of redemption and discovery — as he leads a heroic battle to save a civilization in this action adventure fantasy. Conceived 14 years ago and over four years in the making, ‘Avatar’ breaks new ground in delivering a fully immersive, emotional story and reinvents the movie going experience.

The ‘Avatar’ cast includes Sam Worthington, Zoe Saldana, and Sigourney Weaver. Academy Award-winning visual effects house, WETA Digital will incorporate new intuitive CGI technologies to transform the environments and characters into photorealistic 3D imagery that will transport the audience into a world beyond imagination.


About Fox Licensing and Merchandising

A recognized industry leader, Twentieth Century Fox Licensing and Merchandising licenses and markets properties worldwide on behalf of twentieth Century Fox Film Corporation, Twentieth Television and Fox Broadcasting Company, as well as third party lines. The division is aligned with Twentieth Century Fox Television, one of the top suppliers of primetime entertainment programming to the broadcast networks.


About Sideshow Collectibles

Since its inception in 1994, Sideshow Collectibles has been a specialty manufacturer of licensed and proprietary collectible products. With Sideshow’s dedication to accuracy and artistry, these products reflect a passion for creating unique, highly sought after figure collectibles, as well as film prop replicas and fine art pieces. Sideshow artisans are renowned sculptors, experienced model makers, painters and costumers whose combined efforts result in the creation of outstanding original designs and intricately detailed likenesses of pop culture icons, including film and television monsters, villains, heroes, mystical creatures of fantasy, and legendary figures from history. With offices located in Thousand Oaks, California, Sideshow products are available online at and through select specialty retailers worldwide.